Monday 1 December 2014


 FINALLY!!! ... an update from my trip to LIBERTY London



I headed to Liberty's British Design Open Call in August and joined the queue at 8am which was already snaking around the front of the building. There were hundreds of nervous and excited designers - all hoping to get their products on the shelves ... I met some VERY talented people in the queue and was soon chatting away hearing were they had travelled from and what they were pitching to the buyers. It was great fun and I really enjoyed that part of the day.

If anyone is thinking of going to the next Open Call I would not arrive any later than 8am. After a long 4 hour wait and finally reaching the fourth floor ... the most welcome sight was actually a chair to sit on! It was so busy and there was a great atmosphere (it was buzzing) and I really enjoyed seeing all the runners, TV crews and some famous faces busy doing their thing.

Again everyone was chatting away and some of the designers I was sitting with were very nervous about their 3 minute pitch (some reading notes and generally looking very pale) but I took it all in my stride as having never pitched to buyers I didn't really know what to expect (maybe that was a good thing) ... my main aim of making the trek was to actually get in front of a 'bona fide' buyer. I knew my products were more graphic design rather than Liberty 'arts and crafts' but I wanted a professional buyers opinion on my products.

Once my name was called, I was ferried into another busy room were all the buyers were seated 2 to a table (a bit like a job interview). The two buyers I saw were so friendly and their comments on my cushions were awesome (they loved the quality and finish of the cushions and the word 'excellent' was used in the conversation - YAY!) ... I was well pleased and I came away with some sound advice and very useful information with regard to taking my cushions forward which I intended to implement in the coming weeks. 

At the end of a really great (but tiring) day I was a VERY happy bunny indeed!

THANK YOU Team Liberty ... you really did make my day!

Just to give you an idea of the day - over 900 designers/makers queued that day for their 3 minute chance to pitch their products to the buyers and I hear only twelve designers were eventually chosen. WOW!!!  

Would I do it again? ... damn right I would :D
www.littleenglandinteriors.com












No comments:

Post a Comment